Watch Arcade Fire’s Interactive Video For New Song “Reflektor”

justareflektor arcadefire1 Watch Arcade Fires Interactive Video For New Song Reflektor

It has arrived. Arcade Fire‘s new interactive video for their new single “Reflektor” just launched at Like their previous videos for “Neon Bible” and “We Used To Wait” (named The Wilderness Downtown), it requires some audience participation and Google Chrome.

You can use your mouse, tablet, or mobile device and control the effects used in the video. The video was written, directed, and produced by longtime Arcade Fire collaborator Vincent Morisset and filmed in Jacmel, Haiti.

After you’ve immersed yourself in their world, we recommended reading up on how the video was made and how it was created.

According to the video’s site, “the story follows a young woman who travels between her world and our own.” Watch a brief trailer for the video below:



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